HSBC Bank Malta is to open a flagship Premier branch this year according to the high-end proposition’s new group-wide blueprint, Andy Ripley, the bank’s head of personal financial services told The Times Business.

The new look for HSBC Premier in Malta is part of a wider local investment plan encompassing the bank’s branch and ATM network.

Describing Premier as “the best banking proposition that money can’t buy”, Mr Ripley said the bank was very satisfied with the Maltese’s take-up of the exclusive personal banking offering. The targets for 2009 had been reached, and progress this year has been excellent.

To reward customers’ loyalty, Premier offers customers better pricing on a range of investments and products. In Malta, Mr Ripley explained, the Premier credit card has “a very competitive interest rate and an attractive reward scheme”.

Globally, HSBC Premier boasts three million clients out of the international network’s 100 million clients. The Premier offering is available with the same consistent, high standard service to clients in 40 of the 86 countries and territories where HSBC is present [...]View this article in full at The Times of Malta click here